Toshiba or Hisense LED TV: Which Offers the Best Picture & Price

Toshiba and Hisense remain an excellent value in a highly competitive market for 4K Smart TVs, often competing with some of the largest international brands. Hisense has invested a lot in next-generation display technology, including QLED, whereas Toshiba has been banking on its history of reliability and image optimisation engines, like Regza, with strong assistance from Google TV. The quick read will highlight key aspects such as the quality of the panel, HDR support, audio, gaming capabilities (VRR/ALLM), and real-life feedback, making sure that the analysis is fair and unbiased enough to appeal to both casual observers and serious gamers. Here’s a step-by-step comparison of eight leading 4K models with their picture performance, features, gaming performance, audio quality, and smart platforms.

Top 8 Models Compared (2025)

Hisense 55” E6N 4K Google TV

Best For: Budget buyers seeking strong visuals with Dolby Vision.

The Hisense 55E6N provides good performance in Ultra HD with excellent features such as Dolby Vision and Dolby Atmos. It is a fantastic daily-use entertainment device because of its lack of a bezel, 24W sound output, and Google TV interface. Its HDR display capabilities are decent, but the depth of the black levels is not as punchy as displays in the more expensive bracket.

Pros ✓
• Dolby Vision + Atmos
• Good sound for the price
• Smooth Google TV UI

Cons ✗
• HDR performance limited by panel brightness

Toshiba 55” C350NP 4K Google TV

Best For: Entry-level console gamers and balanced streaming and gaming use.

At this price, the Toshiba 55C350NP has a gaming qualification. It has VRR (48–60 Hz) and ALLM, which minimise the input lag and screen tearing— an impressive feat on a non-QLED 4K TV. Regza Engine 4K is optimised for detail and colour accuracy.

Pros ✓
• ALLM + VRR for gaming
• Dolby Vision + Atmos
• Regza Engine 4K processing

Cons ✗
• Standard LED panel limits brightness compared to QLED models

Hisense 43” E6N 4K Google TV

Best For: Smaller rooms or secondary TVs with cinematic HDR support.

At a reasonable price, the 43E6N also has Dolby Vision and Google TV; it is a small display. Good where space is not as important as high-quality content support like in bedrooms or study areas.

Pros ✓
• Dolby Vision support
• Affordable 4K with Google TV
• Good clarity for its size

Cons ✗
• Basic LED panel; average contrast

Toshiba 43” C350NP 4K Google TV

Best For: Gamers looking for a small, responsive, low-lag display.

Similar to its bigger 55-inch brother, the 43C350NP supports VRR and ALLM, which is why it is among the most powerful small television sets among console gamers.

Pros ✓
• VRR + ALLM
• Regza Engine 4K
• Strong value for gaming users

Cons ✗
• Not as bright or vivid as QLED competitors

Hisense 50” E7Q QLED 4K Google TV

Best For: Film lovers seeking superior colour and brightness in a mid-range TV.

Quantum Dot technology significantly improves the volume and HDR brightness of the colour. HDR10+ Dolby Vision also optimises HDR reproduction.

Pros ✓
• QLED panel
• Dolby Vision + HDR10+
• High brightness and vivid colour

Cons ✗
• Still limited to 60 Hz refresh rate

Toshiba 50” C350NP 4K Google TV

Best For: Affordable gaming-focused buyers who don’t need QLED brightness.

Retains the core strengths of the C350NP family: ALLM, VRR, and Regza Engine 4K. Excellent gaming value for its size.

Pros ✓
• VRR + ALLM
• Dolby Vision support
• Balanced performance

Cons ✗
• Inferior brightness vs QLED models

Hisense 65” E7Q Pro 4K QLED (120 Hz/144 Hz)

Best For: Enthusiast gamers and home cinema users.

The TV features flagship-quality QLED technology, a refresh rate of 120 Hz/144 Hz, high brightness, improved dimming, and high-quality HDR (Dolby Vision IQ). Next-gen consoles such as the PS5/Xbox Series X are ideally suited.

Pros ✓
• 120Hz/144Hz gaming panel
• Dolby Vision IQ + QLED
• Excellent colour + motion handling

Cons ✗
• Overkill if only used for casual streaming

Toshiba 65” C380RP 4K LED Smart TV

Best For: Families wanting a large 4K screen at a lower price.

Unlike other models that focus on refresh rate, this one emphasises value, good processing, and HDR quality for daily content, all while offering a 65-inch screen at a more affordable price than QLED models.

Pros ✓
• Affordable for a 65-inch 4K TV
• Dolby Vision + Regza Engine
• Good all-round picture quality

Cons ✗
• Cannot match QLED brightness or 120Hz smoothness

Feature Comparison Table (Quick View)

Final Verdict: Toshiba vs Hisense (2025)